Website Soft Enterprise
Where Innovation Meets Code
Job Description:
Soft Enterprise is looking for a talented and self-motivated SEO Content Writer to join our growing marketing team. As an integral part of our content strategy, you will be responsible for creating high-quality, search-optimized content that drives organic traffic, boosts brand visibility, and supports our digital marketing initiatives. If you are passionate about impactful writing, digital trends, and SEO best practices — we’d love to hear from you!
Key Responsibilities:
- Research and write SEO-optimized content, including blog posts, articles, web pages, landing pages, and product/service descriptions.
- Write engaging content for social media posts, captions, campaigns, and company profiles.
- Develop and update compelling website content that reflects brand identity and improves UX.
- Conduct detailed keyword research using tools like SEMrush, Google Keyword Planner, Ahrefs, or Ubersuggest to identify target keywords and content gaps.
- Implement on-page SEO strategies, including meta tags, internal linking, keyword placement, and readability optimization.
- Monitor content performance with Google Analytics and adjust strategies to enhance organic visibility and user engagement.
- Collaborate with the design, marketing, and development teams to ensure content aligns with branding and campaign goals.
- Stay updated with the latest SEO trends, algorithm updates, and content marketing strategies.
- Edit and proofread all content for clarity, consistency, and grammatical accuracy.
- Maintain a consistent brand voice and tone across all content platforms.
- Optimize content to support lead generation, conversion, and search rankings.
Job Requirements:
- Proven experience as an SEO Content Writer, Content Strategist, or similar role (portfolio or writing samples required).
- Solid understanding of SEO principles, keyword research, and search engine ranking factors.
- Hands-on experience with SEO tools (SEMrush, Ahrefs, Google Search Console, etc.).
- Excellent writing, editing, and proofreading skills with a strong eye for detail.
- Ability to adapt tone and messaging across multiple platforms and audience types.
- Familiarity with WordPress or other CMS platforms is a plus.
- Strong time management and organizational skills.
- Ability to work both independently and collaboratively.
- Degree in Marketing, English, Communications, or related field is preferred but not mandatory.
Job Benefits:
- Competitive salary with performance-based incentives
- Health and wellness benefits (as per company policy)
- Opportunities for career growth and professional development
- Collaborative and creative work environment
- Regular workshops, training, and leadership coaching
- Recognition programs (e.g., Employee of the Month, bonuses)